Muse strongly advocates the power of creativity to positively impact the behavior, thoughts & lifestyle of the society. Our creativity is aimed at defining contemporary cultural & social movements. Muse has undertaken projects which have direct psycho-social, political, cultural and social applications and implications. Our project on 100 Years of Indian Cinema aims to bring the much coveted innovation in Cinema in terms of content and reach and further potentiate this powerful medium of communication. We have helped NGOs & public sector organizations to effectively communicate their message within the community through product innovations and communications. We are helping our educational clients to cultivate and develop more scientific and innovative attitude within their students. Our cultural innovation wing is undertaking the task of cultural preservation & revival of almost extinct arts forms within the society.